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Franzi | Games
Franzi | Games 
14 Mar 2026 | MERKUR
MERKUR GROUP brings back the Ostseehalle
Starting in April 2026, the Wunderino Arena will once again bear its traditional name—the “Merkur Ostseehalle.”
approx. 2 min.
MERKUR GROUP brings back the Ostseehalle
Moin, MERKUR OSTSEEHALLE!
Certain venues transcend their physical architecture to become landmarks of shared history, emotional milestones, and community hubs. The Ostseehalle in Kiel is one such iconic location, which is why we feel it is so important to restore its identity. Effective April 1, 2026, the Wunderino Arena will officially become the “MERKUR OSTSEEHALLE.” By securing these naming rights, we are deepening our investment in the sports and entertainment industry and demonstrating our dedication to building lasting partnerships within vibrant regional communities. To us, this isn't simply a marketing exercise or a brand placement. It's about the energy inside the walls—the cheering crowds and the collective thrill of a live event. The MERKUR GROUP is dedicated to fostering these human connections, bringing entertainment to life, and ensuring people have unforgettable experiences, whether through sports or leisure activities.
Starting April 1, 2026, the Wunderino Arena will be known as the “MERKUR OSTSEEHALLE.” By acquiring the naming rights, we are consistently expanding our commitment to the sports and entertainment sector and sending a clear signal of our commitment to long-term partnerships in strong regions. For us, this naming right is far more than just a brand presence.
Inside the arena, people cheer, share the excitement, and celebrate—creating moments that last. This is exactly what we stand for as the MERKUR GROUP: bringing people together, bringing entertainment to life, and creating positive experiences—in sports as well as in leisure.
Translated via DeepL.com
✍️ Quick Facts
Home Team: THW Kiel (Handball Bundesliga) | Function: A versatile venue hosting sporting events, live concerts, and corporate functions | Max Capacity: Approximately 13,500 guests | Established: 1951
Purpose: Multipurpose arena for sports, concerts, and business events
Capacity: Up to 13,500 spectators (depending on the event)
Year Built: 1951
Tradition Meets the Future
By returning to the time-honored name “Ostseehalle,” we are building a bridge between the past and the future. The name stands for history, identity, and a sense of regional connection.
As “MERKUR OSTSEEHALLE,” we are combining this tradition with our brand and our commitment to further developing this special place together.
For us, one thing is clear: The Ostseehalle is back.
And we look forward to being part of the next chapter.
Translated via DeepL.com
